📊 SaaS Subscription MRR & ARR Calculator

Calculate software-as-a-service Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), logo churn rate, and Customer Lifetime Value (LTV).

Free No Signup Required Browser-Based
Annual Recurring Revenue (ARR)
$294,000
Monthly Recurring Revenue (MRR): $24,500 / mo
Customer Lifetime Value (LTV)
$1,400
Average Customer Lifespan
28.6 Months
Net New Monthly MRR Growth
+$1,103 / mo

How to Use SaaS Subscription MRR & ARR Calculator

  1. Enter active paying subscribers and ARPU ($ / user / month)
  2. Input monthly logo churn percentage and new monthly signups
  3. Review total ARR, MRR, Customer LTV, and net monthly growth velocity

📖 Technical Encyclopedia & Standards Reference

Calculate software-as-a-service Monthly Recurring Revenue (MRR), Annual Recurring Revenue (ARR), logo churn rate, and Customer Lifetime Value (LTV). This tool computes outputs according to official open technical and scientific specifications.

✓ Open Standards AlignmentCompliant with ISO/IEC, W3C, NIST, and standard mathematical formulations.
✓ 100% Client-Side / SecureZero server logging. Computations execute entirely in your local browser sandbox.
Explore more formulas in our Tools Encyclopedia & Glossary →

Frequently Asked Questions

What is the difference between MRR and ARR?
Monthly Recurring Revenue (MRR) measures predictable subscription revenue generated each month, while Annual Recurring Revenue (ARR) is MRR multiplied by 12.
How is Customer Lifetime Value (LTV) calculated in SaaS?
SaaS LTV = Average Revenue Per User (ARPU) / Monthly Churn Rate.
By OnlineToolHubs Team • September 2026