SEO & Marketing

Ad Copy Analyzer

Analyze and optimize your advertising copy for maximum conversion with detailed scoring on persuasiveness, clarity, and CTA effectiveness.

Use Ad Copy Analyzer to get instant results without uploads or sign-ups. Everything runs securely in your browser for fast, reliable output.

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About this tool

Advertising copy is the difference between a profitable campaign and wasted ad spend. The right words can increase conversion rates by 300% or more, while poor copy makes users scroll past without engaging. Effective ad copy combines psychological triggers, clear value propositions, emotional resonance, urgency, and compelling calls-to-action. Every word matters - research shows you have just 3 seconds to capture attention and 8 seconds to communicate value before users move on. Whether you're running Facebook ads, Google Ads, LinkedIn campaigns, or display advertising, optimized copy is essential for ROI.

Great ad copy follows proven frameworks like AIDA (Attention, Interest, Desire, Action), PAS (Problem, Agitate, Solution), or the 4 U's (Useful, Urgent, Unique, Ultra-specific). Headlines must stop the scroll with curiosity, benefit, or emotional hooks. Body copy should address pain points, present solutions, build credibility, and create desire. CTAs must be action-oriented, clear, and create urgency without being pushy. Top-performing ads also use power words, social proof elements, specific numbers, and benefit-driven language rather than feature-focused descriptions.

Our Ad Copy Analyzer evaluates your advertising copy across 10+ critical dimensions including headline effectiveness, message clarity, emotional appeal, value proposition strength, urgency creation, CTA clarity, readability, power word usage, and length optimization. The tool provides scores (0-100) for each component, identifies weaknesses, and delivers specific, actionable recommendations. Whether you're a copywriter, marketer, or business owner, this analyzer helps you create high-converting ad copy that resonates with your audience and drives more clicks, leads, and sales at lower cost per acquisition.

Usage examples

E-commerce Product Ad

Analyze ad copy for online store

Headline: Save 50% Today | Body: Premium quality at half price | CTA: Shop Now | Score: 75/100

SaaS Product Ad

Evaluate software product advertising

Headline: Double Your Productivity | Body: Join 10,000+ teams saving 15 hours weekly | CTA: Start Free Trial | Score: 88/100

Service Business Ad

Check service provider ad copy

Headline: Expert Help in 24 Hours | Body: Licensed professionals ready to solve your problem | CTA: Get Free Quote | Score: 82/100

Event Promotion Ad

Analyze event marketing copy

Headline: Last Chance - 50 Seats Left | Body: Don't miss the year's biggest conference | CTA: Register Now | Score: 79/100

How to use

  1. Enter your ad headline (the main attention-grabbing text)
  2. Add your ad copy body (the main persuasive message)
  3. Include your call-to-action (CTA) button text
  4. Specify your target audience (optional but recommended)
  5. Click analyze to get detailed ad copy assessment
  6. Review scores for headline, body, CTA, and overall effectiveness
  7. Read specific recommendations for improvement
  8. Revise your copy based on insights and reanalyze

Benefits

  • Increase ad conversion rates by up to 300% with optimized copy
  • Reduce cost per acquisition by improving ad relevance and click-through
  • Get objective scoring to identify weak points in your copy
  • Learn proven copywriting principles through specific recommendations
  • Test multiple copy variations before spending ad budget
  • Understand emotional triggers and psychological principles
  • Optimize headlines, body copy, and CTAs separately
  • Save time and money by getting it right before launching campaigns

FAQs

What makes a good ad headline?

Great headlines grab attention in 3 seconds using curiosity, benefit, or emotion. They should be specific (not vague), relevant to audience pain points, and promise clear value. Best headlines use numbers, power words, and directly address 'what's in it for me?'

How long should ad copy be?

Headlines: 5-8 words (under 60 characters). Body copy: 1-3 short sentences or 15-30 words for social ads. Google Search ads: use all available characters. Longer isn't always better - clarity and relevance matter most.

What's a good call-to-action?

Effective CTAs are action-oriented (Start, Get, Join, not 'Click here'), specific about what happens next, create urgency when appropriate, and use benefit language. Examples: 'Start Free Trial', 'Get Instant Access', 'Claim Your Discount'.

Should I use emojis in ad copy?

Emojis can work in social media ads (Facebook, Instagram) to add personality and catch attention, but use sparingly (1-2 max). Avoid in professional B2B ads or Google Search ads. Test performance - some audiences respond well, others don't.

How do I know if my ad copy will convert?

Look for: clear value proposition, specific benefits (not just features), addresses pain point, includes social proof or credibility, creates urgency, has strong CTA, and speaks directly to target audience. A/B testing is the ultimate validation.

What are power words in advertising?

Power words trigger emotional responses: 'Free', 'New', 'Proven', 'Guaranteed', 'Instant', 'You', 'Secret', 'Exclusive'. Use strategically but don't overdo it. Authenticity beats hype. One strong power word is better than five weak ones.

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